Marketing & PromotionWeb & DevelopmentSEO Marketing Hero
Course Overview
Search is the best way to find highly targeted customers without spending money day after day.
Dominate search, and you will have an endless supply of free leads and customers and yes, it’s not as hard as it seems.
This SEO Marketing Hero course starts from the absolute basics without any assumptions, and leads you step by step into true expertise. Each chapter builds upon the former, introduces new concepts while strengthening old ones.
This training can also be used as a reference. You can learn what you feel you still need to know, and solidify your SEO concepts.
With over 70 lessons, this is the most comprehensive SEO marketing course you’ve seen and it will teach you everything that you need to know about SEO today.
Taught by real world experts and marketers, this course gives you the real, on-the-street principles that you can apply immediately and see results.
Get started on a wonderful journey of Internet marketing and SEO success today. Join this course!
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Website owners
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Internet marketers
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Blog owners
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Businesses who want to be found online
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Should have basic knowledge of digital marketing concepts
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2.5 hours on-demand video
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Full lifetime access
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Access on mobile, tablet and desktop
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Introduction
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The Basics
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The Basics
00:00:34
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What is a search engine?
00:01:27
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How does search work?
00:02:21
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What is SEO?
00:02:03
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Why is SEO important?
00:02:50
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How much traffic each page and rank gets?
00:01:56
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The Three Pillars of Ranking
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The Google Updates
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Google Penguin Update
00:04:09
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Google Panda Update
00:04:00
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Google Hummingbird Update
00:02:01
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Google Pigeon Update
00:02:07
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Google Rankbrain Update
00:03:11
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One strategy to deal with all updates
00:02:53
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Keyword Research
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What are keywords and how to research them
00:02:53
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Obtaining a huge list of keywords
00:02:14
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Identifying Keywords That'll Get You Traffic
00:02:57
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High Competition vs Low Competition
00:03:00
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Keyword Targeting A Shot In The Dark
00:02:19
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Progressive SEO Strategy
00:02:55
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On Page SEO Factors
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What is Mobile Compatibility
00:02:14
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What Robots txt Does for Your Search Ranking
00:02:07
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How to Create and Submit a Sitemap Correctly
00:02:09
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Why HTTPS is So Important for Search
00:01:52
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Outbound Links
00:01:14
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Valid HTML
00:01:11
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Site Performance and Ranking
00:02:07
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Semantic HTML
00:01:25
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Link Building & Why It's Important
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Social Media and SEO
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How Social Media Affects SEO?
00:02:25
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How Facebook Affects SEO?
00:02:01
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How Twitter Affects SEO?
00:01:57
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How Pinterest works with SEO?
00:02:32
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Using Google Analytics For SEO
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Introducing Google Analytics
00:01:22
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Why Use Google Analytics?
00:01:47
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Analyzing Keywords in Analytics
00:03:19
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Demographs and Other Data
00:02:13
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Other Analytics Tools
00:02:46
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Designing The Content For SEO
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How Much Content You Should Have On Page?
00:02:47
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How Many Types Of Content to Target?
00:02:37
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Using Analytics To Design Better Content
00:02:10
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Why Consistency Will Win Over Everything Else?
00:02:11
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How to Curate Content and Win?
00:02:34
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How to Get Content Ideas
00:02:14
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Fixing SEO Issues
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Site Not Listed In Google
00:02:33
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Rankings Dropping Fast
00:02:32
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Site Penalized By Penguin
00:01:54
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Local SEO Targeting
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What is Local SEO?
00:01:20
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Targeting Local SEO Keywords
00:02:13
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Getting Citations
00:03:15
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Search Metadata
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SEO Death
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SEO Professionally
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Glossary